Out of nearly 30 million small businesses in the United States, only half of them will make it past five years. To ensure your small business is successful, explore the various ways LinkedIn, the world’s largest professional network, can help.
Ecommerce sites are more than just the usual website with a homepage, about page, services page and contact page. Category pages have also become important for ecommerce sites. Read these tactics to help you fix your categorization.
How can you ensure that your ecommerce site is filled with content that is helpful to both your customers and search engines? Read these proven ways on how you can use the precious real estate available for content on your website.
Internet users were sharing photos before Instagram, but nothing like they do through Instagram. With cool filters and video capability, it seems everyone has jumped onto the photo-sharing bandwagon. Are you leveraging Instagram to grow your company?
If your email inbox looks like mine, you’re bombarded with generic email after generic email every day. I get it — it’s hard to make emails sent by the hundreds or thousands feel personalized. Nonetheless, nobody wants to feel like a number.
Staying current with small business technology is getting harder all the time, as tech seems to be in a state of continuous evolution. Your small business cannot grow unless your technology is up-to-date. What technologies are small business owners using this year? How do you stack up?
Strangers to online focus groups sometimes assume they’re inferior to their in-person counterparts. The very nature of business today debunks this myth. Most interactions already happen through email or other text-based media, which convey ideas and emotions just as well as in-person conversations.
One way to increase your odds of ranking higher on Google is by claiming and optimizing your free Google My Business (GMB) online business listing. Google gives qualifying local businesses a FREE online listing that local businesses can claim and verify.
Marketing is the lifeblood of every small business, and it’s a facet of your business you need to continuously stay on top of. What worked for you in 2017 will not necessarily get the same results in 2018.